Founded in 1922, Anandabazar Patrika is a Bengali language newspaper published from Kolkata, New Delhi and Mumbai by ABP Pvt. Ltd. (an enterprise of Ananda Publishers).
With 1.15 million copies, it has the largest circulation for a single-edition, regional language newspaper in India. According to the Indian Readership Survey (IRS) 2010, the Anandabazar Patrika is the most widely read Bengali newspaper in India with a readership of 65.32 lakhs. This ranks the Anandabazar Patrika as the top Bengali newspaper in India by readership.
ABP Group has been using Atex Advertising system for 8 years and it has recently upgraded the software to a latest version in April 2010. ABP will be using the new Atex Advertising system to book Classified ad through Web (Self Service Portal). It will also support the local language (Bengali) ad booking. The Atex Advertising system will also support the new media initiative with its cross media solution to book advertisements for Radio and Television channels.Return to customer selection