1 July 2010 Reading, UK— Tuoi Tre, the largest newspaper in Vietnam, has launched its new English language website, www.tuoitrenews.vn, using the Atex Polopoly Web content management system.  Tuoi Tre (Youth Daily) is the first Atex Polopoly Web CMS launched in Asia. Under the leadership of Mr. Nguyen Tuan Viet, the Head of Tuoitrenews.vn, the website’s project team worked with Atex to implement the website in less than three months.

Tuoitrenews.vn is a news portal designed to reach a wide audience both locally and abroad. The website blends emerging technology with effective communication tools to serve as an informative media service for local and international news. It also provides high-end community features such as an online portal allowing visitors to shop, advertise, play games, and learn electronically.

Speaking at the launch ceremony, Mr. Tang Huu Phong, Deputy Editor Tuoi Tre newspaper, said: “The launch of Tuoitrenews.vn is an important milestone for the Tuoi Tre newspaper. It demonstrates the newspaper’s commitment to developing a strong position as a leading publication in Vietnam.”

Dr. Ross Wood, Atex Chief Executive Officer of the Asia Pacific Region, appeared at the opening ceremony and said, “Atex is very pleased to work with Tuoi Tre News on the launch of this innovative website. By creatively using all the tools and technologies available in our Polopoly Web content management system, Tuoi Tre News has developed a friendly and engaging site that provides valuable information about Vietnam to a local and global audience. This was a strong team effort, accomplished in just three months, and we look forward to building upon our association with Tuoi Tre News as the portal continues its growth and innovation.”
 

About Tuổi Trẻ (Youth Daily)
www.tuoitrenews.vn, an English online publication of Tuoi Tre newspaper, is a news portal for international readers, foreigners living in Vietnam, Vietnamese living abroad, entrepreneurs, and the general public who wish to know more about Vietnam. Tuoi Tre news offers online local and international news, online shopping, advertising, gaming and other services. With a circulation of around 400,000, Tuoi Tre’s daily Vietnamese-language newspaper is the most widely read in the country, and its website, Tuoi Tre Online (www.tuoitre.vn), launched in 2003, is among the top five news websites in Vietnam, attracting five million hits daily.