Atex Polopoly

OneView Audience is a browser-based Rich Internet Application (RIA) that gives media companies unprecedented abilities to analyse, understand and target their customers.

Audience enables you to quickly adapt to changing business requirements in this fiercely competitive media landscape. Your staff can effectively engage with customers using almost any PC, Macintosh, tablet or mobile device; and at the same time, it supports a ‘role-relevant’ user interface to give different types of user screen layouts that are tailored to their specific job functions. This is particularly important in organisational models which demand a single view of all customer transactions and interactions. Organising customer contact and improving the circulation offer can also help to retain subscribers and protect the revenue base.
How can you use OneView Audience?

  • Connect with your customers:
    Audience helps your media company to unify the relationships with your customers, which leads to a higher level of customer service, greater retention and expansion of your print and online customer base.
  • Streamline your circulation operation:
    Audience helps you streamline the entire circulation operation, from subscription order entry, to distribution, reporting and billing.
  • Control your operating costs:
    You can reduce the total operating costs associated with maintaining and supporting multiple systems from multiple vendors. OneView Audience offers a single view of all customer transactions and interactions.
  • Diversify your product offering:
    You can offer combined print and digital packages of advertising and subscriptions to your customers.
  • Deliver a relevant, reliable service:
    With Audience you can organise customer contact and improve the circulation offer, to help retain subscribers and protect the revenue base.

To learn more about the key business benefits that Audience will deliver to your media company, please contact us.

What our customers are saying

This was a challenging installation, however the excellent result confirms our confidence in Atex’s Circulation System and their ability to partner with Fairfax to deliver and install robust circulation and subscription systems effectively and in a timely manner.

Nigel Bailey, Group Operations Manager, Fairfax Media New Zealand

Fairfax media Audience quote
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