Every competitor is adding AI to their product. Tag suggestions, auto-summaries, writing assistance. AI as a layer, bolted on top of a workflow that was not designed for it.
Atex is doing something different. Across all three of its business units, the platform has been redesigned around agents that operate inside real workflows as autonomous, always-on team members — not a button you click, but a system that runs continuously, does a specific job, and reports back when it has something relevant.
Every competitor is adding AI to their product. Tag suggestions, auto-summaries, writing assistance. AI as a layer, bolted on top of a workflow that was not designed for it.
Atex is doing something different. Across all three of its business units, the platform has been redesigned around agents that operate inside real workflows as autonomous, always-on team members — not a button you click, but a system that runs continuously, does a specific job, and reports back when it has something relevant.
Atex Agentic Platform provides tools to chat with archives, verify facts, and build custom AI models.
MyType covers the full workflow from story assignment to print, digital publishing and analytics. AI agents can work as background members of the editorial team, removing mechanical work so journalists can focus on what only a human can do.
Monitors sources 24/7 and delivers targeted briefs to the right journalist.
Scans every article before publication, flags unverified claims and links each one to a primary source.
Assembles personalised newsletters per subscriber segment without manual intervention.
Three agents address the three moments where commercial teams lose the most time: production, compliance and prospecting.
Creates copy and visual styles for digital and print from a single brief.
Tags assets, flags policy risks and enforces TTPA compliance before trafficking.
Predicts advertisers and creates media proposals matched to available inventory.
Three agents close the gap between raw data and actionable decision — across the full reader lifecycle.
Turns natural-language queries into instant reports, prioritizing strategy over manual dashboards.
Proactively prevents cancellations and strengthens high-value reader loyalty through automated interventions.
Predicts high-intent users and triggers the perfect subscription offer at the ideal moment.
Got questions? You’re in the right place. Here are clear, simple answers to help you get started. If you need more details, our team is always here to help.
Atex Agentic Platform is a publishing operations platform redesigned around AI agents that work continuously across content, advertising, and audience workflows. Instead of being “AI features you click,” agents operate inside real workflows as always-on team members that do a specific job and report back when something relevant is found.
Most platforms bolt AI on top of workflows that weren’t designed for it (e.g., tag suggestions, auto-summaries, writing assistance). Atex’s approach is native agent-first design: agents run in the background as part of day-to-day operations—proactive, continuous, and workflow-aware—rather than interrupting teams with extra steps.
The platform automates key advertising processes through AI-powered production, compliance, and sales intelligence agents. These agents can generate campaign assets, validate brand safety and policy compliance, and create data-driven media proposals tailored to available inventory and advertiser needs.
Yes—the Agentic Platform is positioned as an omnichannel operating environment where teams can move from story idea to publication across channels without constant tool switching, and where agents operate inside the same environment teams already use.
Yes. The platform includes audience-focused agents that identify potential subscribers, personalise offers, detect churn risks early, and support loyalty initiatives. This helps publishers improve conversions, strengthen reader relationships, and reduce subscriber cancellations.
